UKTV Play - Registration
UX & UI design for uktv's video on demand brand
UKTV Play, UKTV's video on demand service, is available on the web, iOS and Android and various TV Platforms (such as YouView, Amazon Fire TV, Virgin Media, Freeview Play and BT TV).
Very recently UKTV Play has launched mandatory registration as part of the business's CRM strategy. The UX and UI Design work, which has gone into this project has been particularly exciting because of all the form-factor considerations as well the stakeholder management.
I was responsible for various research activities, all UX documentation (customer journey mapping, user flow charts, wireframes, lo-fi prototypes), user testing and the final UI design.
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User research
Stakeholder management
Requirements & business goals definition
Ideation
Customer journey mapping
Cross platform UX deliverables such as user flow charts and wireframes
Prototyping (lo-fi)
User testing (oversaw the screener, test runs and fed back results to relevant stakeholders)
Close collaboration with developers throughout entire project
Cross platform UI/Service Design
